Thursday, 11 April 2013

Use QR codes in an interesting way in your campaign


1.     Let your customers pay you easily – Many nonprofit organizations have to send out letters for donations and support, but lose out on customers due to the tedious procedure. You first have to fill out the form, write a check, find an envelope and stamp and then post it! Instead if these organizations just send a QR code with their letter, with personalized information about their customer, the customer would just have to pay and this way the organization will gain more support.

2.     Give your customers something to remember you by – The take out menus sent by most restaurants are photocopies or poorly printed paper pamphlets that are easily lost and create a bad impression. If restaurateurs were to use a QR Code outside their establishment, customers could just scan them and download a PDF copy of the menu and always have it in their smartphones, making it easy for them to order from anywhere.

Use QR codes in an interesting way in your campaign and make sure you use the information you have about your customers to give them a personalized experience!

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